Dongdaemun Fashion Town Special Tourist Zone (동대문 패션타운 관광특구)


Sindang-dong, Jung-gu, Seoul-si
서울특별시 중구 신당동 동대문역사문화공원 주변 신흥 및 재래시장 일대



• 1330 Travel Hotline: +82-2-1330
(Korean, English, Japanese, Chinese)
• For more info: +82-2-2728-0500

(Korean only)


Regarded as the capital of Korea’s fashion industry, Dongdaemun Fashion Town is a fashion town that never sleeps. Reports state that 45% of Seoul’s foreign tourists have also visited Dongdaemun Fashion Town.

The Dongdaemun Fashion Town Special Tourist Zone consists of both wholesale and retail markets. The town started as a traditional market for wholesale, but the advent of modern shopping buildings now allows shoppers to purchase either in wholesale or retail. Dondaemun appeals to many travelers as it is easily accessible by public transportation. The fashion town is conveniently located near Dongdaemun Station (Seoul Subway Line 1 & 4) and Dongdaemun History & Culture Park Station (Seoul Subway Line 2).

Dongdaemun Fashion Town is more than just a place for selling clothes; the entire process, from planning to production also takes place here. The setting is preferred by young designers who are looking to challenge themselves. The surrounding area has also been revitalized through the positive ripple effects brought about by events and performances organized by the shops and malls in the town.

The name of the town came from Dongdaemun Gate, originally called Heunginjimun Gate. The gate was built during the Joseon Dynasty and is located in the vicinity of Dongdaemun Fashion Town.

[Dongdaemun Fashion Town Special Tourist Zone]

Areas included: Areas around Dongdaemun Design Plaza, newly established and traditional Markets
Area size: 585,709 ㎡
Tourist attractions: Dongdaemun History & Culture Park, Cheonggyecheon Stream, Chungmu Art Center, shopping malls (Doota, Migliore, etc.), wholesale clothing mall and traditional market.



Current Status

Designated as a special tourist zone on May 23, 2002

Parking Facilities

32 parking lots near the town

Available Facilities

Roaming interpreters, tourist information center, interpretation center, duty-free shop, art gallery, museum, swimming pool, theater for tourists, tourist restaurant, jjimjilbang (Korean-style sauna), tourist hotel, etc.


23 restrooms at the shopping malls and parks

Facilities for the Handicapped

2,000 low-floor buses for people in wheelchairs and escalators and elevators at subway stations are available.

Parking spaces for the disabled are available in shopping malls.

Interpretation Services Offered

English, Japanese and Chinese travel guidebooks are available at 5 tourist information centers.
Interpretation center offers English and Japanese interpretation service.


Pets are allowed at the traditional market / not allowed at some shopping malls